Successful B&B Blogs

September 22, 2010

We’ve just wrapped up a series on why blogging can be helpful for a B&B. In that same vein, here are a few B&B blogs that are informative and up to date, and might help you decide either on what to write about or, if you’re still on the fence, whether blogging might help you [...]

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Blogging for B&Bs, Part IV: Why a Blog Might Not Be Right for You

September 14, 2010

Welcome to Blogging for B&Bs, a series of posts exploring blogs and their uses and usefulness for B&Bs. In this series, we’re exploring what blogs are and how they can help you connect with your guests, coming up with ideas for blog posts, and writing the posts themselves. We’re also discussing when a blog might [...]

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Blogging for B&Bs, Part III: Tips for Writing Blog Posts

September 7, 2010

Welcome to Blogging for B&Bs, a series of posts exploring blogs and their uses and usefulness for B&Bs. In this series, we’re exploring what blogs are and how they can help you connect with your guests, coming up with ideas for blog posts, and writing the posts themselves. We’re also discussing when a blog might [...]

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Blogging for B&Bs, Part II: Blog Post Ideas

August 31, 2010

Welcome to Blogging for B&Bs, a series of posts exploring blogs and their uses and usefulness for B&Bs. In this series, we’re exploring what blogs are and how they can help you connect with your guests, coming up with ideas for blog posts, and writing the posts themselves. We’re also discussing when a blog might [...]

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Blogging for B&Bs, Part I: 4 Reasons to Start a Blog

August 23, 2010

Welcome to Blogging for B&Bs, a series of posts exploring blogs and their uses and usefulness for B&Bs. In this series, we’ll explore what blogs are and how they can help you connect with your guests, coming up with ideas for blog posts, and writing the posts themselves. We’ll also discuss when a blog might [...]

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How to Encourage Referrals

August 17, 2010

Referrals are a big part of any small business, but especially so for the lodging industry. Because of the huge number of options, sometimes it’s hard for people to decide on something they’ve never tried before or they’ve never heard anything about. Sometimes, a referral, whether personal or anonymous, can tip the scales in your [...]

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Writing Keyword-Enhanced Copy

August 3, 2010

Copywriting can be a difficult thing, especially for the web. Trying to pay attention to things like keywords and search engine traffic only complicates the process. Following are a few tips to make it a little bit easier. For excellent keyword selection and integration, consult an SEO (Search Engine Optimization) professional.Determine which keywords you want [...]

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The Importance of a Well-Designed Website

July 29, 2010

If you’re like most B&B owners, you spend a whole lot of time and money making sure your B&B looks just right. You remodel your house, find the right furniture, agonize over the decorations and test and re-test recipes to find the best ones to serve for breakfast. And every year since you’ve been in [...]

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Fix Your Website Copy and Increase Your Bookings

July 29, 2010

It’s important to create quality content for your website. That means that when people visit your website, they find what they’re looking for. Sometimes it’s hard to succinctly describe your guest rooms, but that’s the information that people come to your website to find, and it’s important that you don’t disappoint them. If you do, [...]

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A Few Unconventional Marketing Ideas

July 29, 2010

There are some things everyone does to promote their B&B: joins the Chamber of Commerce, prints a brochure, hangs a sign out front. But there are plenty of other things to do that will generate interest and increase reservations at the same time. Create a video or slideshow and display it on your home page. [...]

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